We also have to face the fact that there are 'middle men' who do exploit – and who block business happening until they get their share. They're not going to give up just because of new technology so, e-Business or not, they have to be factored into the supply chains.

Shipping and trade barriers:
If you're lucky enough to be selling an electronic product, delivery is easier that physical products. If not you need to consider how you will distribute your products. For small products there are a choice of couriers – unfortunately, they're expensive, especially in relation to African economies. It is not uncommon for the shipping for an eShopAfrica order to cost more than the products and they lose orders because of this. There are also the options of air freight and sea freight but all of us who have had experience with these sectors know that they are not exactly 'click and go'. They are labour intensive and very costly time wise – and there are a lot of 'middle men'! All these things have to be factored into the price of your product.

In Kenya, individual organizations have been trying to undertake e-Business activities: m-Transactions are taking place. If we can make use of m-Payments, then why can’t we transform agriculture and make e-Farming? Are businesses any better with the introduction of technology driven businesses? In the past, only the big players could afford to invest the time and strategic resources needed to localize their websites, and even they didn’t always invest enough to do it well. But today, more and more companies and farmer organizations are harnessing the power of the internet to globalize their businesses and tap revenue streams from across the world. The stakes have changed since the early days of e-business. In this age of global business, engaging only one nation’s consumer base is a sure way to plateau your organization’s revenue and growth.