While the various objectives identified by each member are valid, notice the centrality of the concept of profit in each viewpoint, especially those that desire their farm to be a firm. For example, firms need market share so we can eventually earn profits; they need to satisfy employees or customers so that they can stay in business to make a profit.  In other words, unless they are a charity or government receiving revenues from other sources, they will go out of business eventually if their revenues remain below costs. The profit model’s objective is to maximize economic profits.