Case Study - Commodity approach to marketing dairy in Kenya

iDevice icon Case Study 3-Dairy Value chain as an Example of Commodity Approach

This video illustrates how dairy marketing is handled at various stages of the marketing system, the functions performed at every stage and institutions that perform those functions as well as the major bottlenecks in the dairy marketing system as perceived by the different market stakeholders.

Please watch the video below:

 

 

 

 

 


 


 

From the above case studies and your own experiences discuss the major constraints in the dairy industry. Suggest intervention measures?

Using illustrations, write a short paper discussing pertinent issues that should be included in the commodity approach to the study of maize marketing in Kenya.

Size: 2 pages

Suggested Time on Task: 1 hour

Licensed under the Creative Commons Attribution Share Alike 3.0 License

This module was developed by Moi University, Department of Economics and Agricultural Resource Management with support from OER Africa and Bill & Mellinda Gates Foundation